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There are numerous discussions occurring across the Internet in regards to the value or otherwise of staff activities which might be competitive in nature. By way of the competitive analysis the organization also try to create a competitive advertising strategy that can generate a rare asset for the sales and advertising unit or a special ability that the opponents can’t imagine which is able to provide the organization with a distinctive and steady competitive advantage.\n\nWhile expertise is a valued enabler that spurs performance leading to superior consequence for a company, another thing that must be a thing of focus for …